Malin

"Like an artist, a program planner who grounds health interventions in theory creates innovative ways to address specific circumstances. He or she does not depend on a "paint-bynumbers" approach, re-hashing stale ideas, but uses a palette of behavior theories, skillfully applying them to develop unique, tailored solutions to problems."

Det här med hälsokommunikation låter ju rätt vackert ändå ;)